SOUR QUINCE LOG

February 2011 | ◐

GREAT BAD IDEA

an idea that is defined as smart, clever
and innovative but also as impractical, unnecessary and downright stupid

I applied for a job with a big ad agency in St. Johns Newfoundland and I really wanted to impress them so I sent them a photo of myself dressed as Louis Riel under an assortment of delicious chocolates. (None of which were sour quince logs.) Remarkably I didn't get the job and even more remarkably I didn't get a thank you for the chocolates.